About us
Our Story
The Art of Mineral Alchemy
Where naturopathic science meets lived experience — formulated with integrity, intention, and heart.
About Us
Built on the body's innate intelligence
Alchemy Minerals is co-founded by Nicola Charnock and Claire Cooper, brought together by a shared belief in the body's innate intelligence and the power of consistent, supportive wellness rituals.
Both with young children, they believe in teaching the people of tomorrow through play and rituals at home — how to better equip themselves to become more resilient to the everyday stresses of our environments.
Meet the Founders
Two women. One mission.
Co-Founder
Nicola Charnock
Qualified Naturopathic Nutritionist
College of Naturopathic Medicine
With years of experience supporting individuals and families through holistic nutrition, mineral balance, and lifestyle-led wellbeing, Nicola works across the full spectrum — from chronic and autoimmune conditions to proactive longevity plans. Her clinical grounding ensures every formulation is rooted in evidence and purpose.
Co-Founder
Claire Cooper
Creative Vision & Brand
Holistic Wellness Advocate
Claire brings creative vision, lived experience, and a deep commitment to making holistic wellness accessible, relatable, and sustainable for the whole family. She ensures that everything Alchemy Minerals creates feels as beautiful and intuitive in practice as it is effective in science.
Together, they created Alchemy Minerals to offer thoughtfully formulated, UK-made products that support the body's natural processes — always led with integrity, intention, and heart.
Integrity
Every ingredient, every claim, every formulation held to the highest standard of honesty and care.
Intention
Purposeful rituals designed to reconnect the whole family with their body's natural balance.
Heart
Rooted in lived experience and genuine love for families — built for real life, not just aspirations.
UK-made. Family-rooted. Naturally formulated.
Long-term connection, care, and consistency — that's what Alchemy Minerals is built for. Simple rituals that support the body's natural processes, for every member of your family.